< Personal Project >
INTERACTIVE PUBLIC CAMPAIGN
FOR FOOD WASTE
Food waste is a major issue.
As much as half of the world’s food, amounting to two billion tonnes worth is wasted.
The meanings of phrases of each fruit
a lemon _ (informal) an unsatisfactory or feeble person or thing
a rotten (or bad) apple _ (informal) a bad or corrupt person in a group, especially one whose behaviour is likely to have a detrimental influence on the others.
go (or be) bananas _ (informal) become (or be) mad or extremely silly
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This series of posters is designed for installing on the wall beside escalator or stairs. In the last poster of this campaign, there is a QR-code which is linked to WRAP (Waste and Resources Action Programme) website for some useful information about food waste in the UK.
I was terribly surprised by how much food is wasted every day. Lots of food is thrown in the bin even though it was perfect to eat. Wasted food at home, schools and restaurants definitely add up to a massive amount. It is an ironic problem, as some parts of the world have suffered tragic poverty whereas lots of food is wasted in the other places.
